Services / Business

NIL and Collegiate Sports Law

The Sandberg Phoenix NIL (Name, Image, Likeness) and Collegiate Sports Law team brings unique expertise and a broad range of services to universities and collectives.

University and Collective Support in NIL Matters

Our team provides comprehensive support to universities and university-affiliated collectives in all aspects of Name, Image, and Likeness (NIL) matters, including:

  • Compliance Consulting – Ensuring adherence to NCAA bylaws, state laws, and institutional policies.
  • Contract Review – Assisting in drafting and negotiating NIL agreements for student-athletes and corporate partners.
  • NIL Education & Training – Conducting seminars and presentations for universities, coaches, and athletic departments.
  • Sports Business Curricula Development – Advising universities on integrating student-athlete business ventures into academic programs.
  • University-Collective Legal Guidance – Navigating NIL laws, including the impact of the House v. NCAA settlement on revenue sharing, player compensation, and scholarship limits.

Learn more about our related services at Algorithm.

Litigation Mitigation & Risk Management

Given the evolving legal landscape of student-athlete compensation, Sandberg Phoenix can provide litigation mitigation strategies backed by decades of experience, covering:

  • University onboarding and compliance policies.
  • Employee handbooks and wage/hour requirements.
  • Disputes involving discrimination, harassment, or Title IX violations.
  • Grievance handling, salary arbitration, and contract negotiations.

NCAA Compliance & Title IX Guidance

We understand ensuring compliance with NCAA regulations and federal laws is critical for universities and athletic programs. Our attorneys assist with:

  • Title IX Compliance & Training – Protecting institutions from litigation by ensuring equal athletic opportunities.
  • Athlete-Agent Law Compliance – Advising on proper representation and contractual obligations.
  • Coaches’ NCAA Training – Educating coaching staff on compliance responsibilities.

Learn more about our related services at Algorithm.

Comprehensive NIL Services

We help universities, athletic departments, and student-athletes navigate NIL complexities while ensuring legal and regulatory compliance. Our services include:

  • NIL regulation and state law advisement.
  • NIL policy and procedure development for donors, collectives, and sponsors.
  • NIL contract drafting and compliance review.
  • NIL audits of athletic departments.
  • Strategic collaboration with sports agencies for high-value NIL contracts.

Learn more about our related services at Algorithm.

Additional Legal Expertise in Collegiate Sports

Beyond NIL, we offer legal support across multiple areas impacting collegiate sports, including:

  • Regulatory & Employment Compliance – Wage and hour law, labor disputes, employment benefits litigation.
  • Intellectual Property – Protecting athlete branding, sponsorships, and advertising agreements.
  • Crisis & Risk Management – Handling disputes, drug testing policies, safety regulations, and reputation protection.
  • Collective Bargaining & Contract Negotiations – Representation in labor agreements and franchise due diligence.
  • Emerging Technologies in Sports – Advising on artificial intelligence, virtual reality, esports, and Web3-related matters.